If there are no sales, there is no business!
Sales is the heart of every business. Without sales, you can be certain you will fail. Finding what works for generating sales within your small business is key to your success.
Here are some Strategies to Increase Selling:
1. Give Something Away
Ok I know that sounds strange, but hear me out. This is especially true if you're a small business owner that's just starting out.
When you visit a website or a social media page, what catches your eye quicker and more times than anything else? SOMETHING FREE. That's what gets you to visit that Instagram page. That's what gets you to click the link in the bio. Once you're on the website, that's what gets you to actually press "SHOP".
What should you give away? It should be something small and something that your business can afford. For an example, free shipping on the customer's first order is a relatively cheap way to catch someone's attention. 10% off is another eye catching marketing scheme to entire people shop with you.
2. You need a website that is Search Engine Optimized (SEO)
In today’s competitive market, SEO marketing is more important than ever.
Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems.
SEO can put you ahead of the competition. If two web sites are selling the same thing, the search engine optimized website is more likely to have more customers and make more sales.
3. Social Media Marketing
Social Media is essential to any successful marketing strategy- for small businesses and national corporations. Social Media runs the world.
Looking for a free way to market? It's free to post to social media platforms as often as you would like. The better the content is, the more people will engage, and the higher the chances are that they will buy from you.
Social Media Marketing is an opportunity to grow your business and start making real money. Instagram alone has about 800 million accounts. That's 800 million people you can sell to on a free platform!
Of course, if you want to see real results, you will need to invest in a professional marketing strategy. Either way, don't ignore social media. It's full of paying customers who are willing to buy what you're selling. They just have to know you exist!
Do you need a marketing strategy unique to your business? Are you ready to increase your business sales. AI Marketing & Web Design is ready to help.